Winning Strategy Academy (WSA)

WSA Featured Image with Datin Shin, Jeff and Kong

Business leaders who choose to embark on the online learning programme “Winning Strategy Academy” are making one of the most decisive commitments for themselves and their organisations.

This is not merely a learning programme. It is a battle-tested strategic framework, personally applied and refined through real execution. Using this very system, YYC evolved from a 30-staff accounting firm into a group of over 1,100 professionals today.

YYC’s growth was not driven by luck.
It was driven by strategy — real, practical, and proven.

These strategies were not created in theory. They were forged through hands-on experience, built one step at a time, through the journey of competing as a smaller player, facing skepticism, and steadily earning credibility through results.

That same execution-first discipline has enabled YYC to secure support from SeaTown Holdings (a Temasek subsidiary) and to successfully acquire and integrate companies such as The Asian Business Partner Co. Ltd. (Hong Kong), Simbiosis (Singapore), KF Group (Kedah), Smart Acc (POS Software), and MyWave (HR System) — bringing the total number of acquisitions to 31 to date.

If this journey was possible for YYC, it is possible for other businesses — with the right strategy.

*Programme Language: The WSA course is conducted in Mandarin, designed for business leaders who want clear, actionable strategy without language barriers.

One Strategy Away from Breakthrough Growth

The WSA System is built around four core strategic pillars, designed to help business leaders scale with clarity, strengthen profitability, and multiply company value.

1. Shareholder Strategy

Every sustainable business begins with alignment at the top.
This pillar focuses on clarifying a shared long-term vision among partners, ensuring all decision-makers move in the same direction.

Participants will learn the Five Arts of Trust (股东五大艺术), a practical framework for building durable, high-trust partnerships, alongside Companies Act every business owner must understand to avoid structural risks.

2. Talent Strategy

In today’s economy, winning talent means winning the future.

This strategy equips leaders with systems to attract, motivate, and retain high-performing talent, including structured Employee Share Motivation frameworks that align employee effort with long-term enterprise growth.

3. Cash Strategy

Cash is the oxygen of every business.

Leaders will learn how to improve profit quality, accelerate cash conversion, and deploy capital where it delivers the highest strategic impact.
A key outcome is the creation of a personalised 5-year financial blueprint, giving business owners real options — whether to list, exit, or pass the business on to the next generation.

4. Business Model & Execution Strategy

Long-term success is not just about doing things well — it is about doing things differently.

This pillar focuses on refining business models, strengthening execution systems, and building scalable operations. Participants will also learn how to anticipate trends early and grow with market momentum, rather than struggling against it.

These are not academic concepts.
They are the same strategies that transformed YYC from a local firm into an industry leader.

The strategies that brought YYC here can also support other leaders in building the future they envision.

This journey is not about “listening” or “observing.”
It is about building, leading with confidence, and creating an enterprise worth sustaining — and a legacy worth being proud of.

Image of WSA Sales Kit

Want to Learn More?

Contact us to understand how the WSA online learning programme can support your business growth journey and help you build a scalable, valuable company.

👉 Get in touch to learn more about WSA.


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